6 LGBT Owned Brands Doing It for LGBT People

Cake offers a wide range of lubes with different uses on different body parts in different scenarios, including solo play, toy play, and butt play—all made out of high-quality ingredients, without any sketchy stuff—with names that take the guesswork out of choosing the right one. Tush Cush ($18) has a unique hybrid formula that makes anal easy, while the  So-Low Lotion ($18) for penis play starts out as a luxurious cream before melting into a super-slick lotion that has to be felt to be believed. There’s also an entire line of affordable toys and accessories that make exploring less intimidating for people, queer or straight. “We're trying to build the most approachable sex brand on earth,” Orkis says.

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