a wellness brand for the bedroom
made for how
we actually play
premium natural
ingredients
discreet shipping
and checkout
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Discover the products making people happy across the world
explore something new
Curiosity, communication, and lots (and lots) of lube.
Explore from behind
soothing, cushiony aloe
what the press is saying
"Sexual wellness has its inclusivity and diversity moment."
"Cake is a sexual wellness company that offers the highest quality products tailored to one’s preferences in bed."
“The way people are having sex just wasn’t reflected in the actual products that we saw.”
"The sexual wellness category is transforming to become more inclusive and diverse."
'Organic Aloe is my go-to since it's all natural and organic'
06/01/20
Here for Cake
My friend turned me on to Cake and honestly didn't think too much about lube before. Super clean products that feel amazing, plus it's a brand that doesn't make me feel awkward as f*ck while shopping.'
~Jake
06/03/20
Helpful helpful guidance
I actually got to talk with the team when they were in product development. I realized that I didn't really know the difference between lubes before -- the guidance was key. Now I can happily claim to have had a role in Toy Joy.
~Lola
06/05/20
Holy moly, Motion Lotion
Is it weird to say I've fallen for Motion Lotion? Who knew?
~Matt